Technical SEO
Crawlability, indexation, site architecture and Core Web Vitals fixed so search engines and AI systems can access and understand your content.
SEO for B2B SaaS
Turn category discovery into qualified demand
When AI Overviews compress the research journey, ranking alone is not enough. We make sure the technical, content and authority signals behind category discovery can still earn the right buyer's attention and connect that attention to pipeline.
100% REFUND GUARANTEEMiss the agreed result by the agreed date. Get every fee back.↓SEO for B2B SaaS
Sustainable organic discovery
The problem this solves
Ranking well. Still not driving pipeline?
Many SaaS companies maintain decent organic rankings while watching qualified traffic and demo requests decline. Ahrefs' 2026 analysis found AI Overviews have cut click-through rates for top-ranking content by as much as 58%, up from roughly 35% the year before — rankings alone no longer guarantee a click.
03 / A clearer category
Not an SEO content retainer with an AI label added later
We start with the buyer questions and commercial gaps that matter, then connect technical eligibility, information quality and authority to a measurable decision path.
Keyword-led SEO scopecitation.ly SEO
Keyword-led SEO scopeKeyword lists and output targets
citation.ly SEO→Priority category, comparison and conversion questions
Keyword-led SEO scopeRank position treated as the result
citation.ly SEO→Discovery, consideration and pipeline signals connected
Keyword-led SEO scopeA technical audit left in a document
citation.ly SEO→Technical, content and authority decisions sequenced into work
Keyword-led SEO scopeOwned-site optimisation only
citation.ly SEO→Entity and authority signals considered across the information environment
What's included
The technical and content foundation for sustainable growth
Content architecture
Topic and category coverage structured around real buyer questions, not keyword lists.
Authority development
First-party expertise and third-party validation that build the trust signals both Google and AI systems rely on.
Entity clarity
Consistent, accurate signals about who you are, what you do and who you serve, across your site and beyond it.
What becomes measurable
Make organic progress useful to a commercial decision
We begin with the current search condition, name the signal that should change, and keep the next investment tied to evidence rather than a monthly activity list.
- 01
Starting condition
Technical access, buyer-question coverage, organic discovery and high-intent conversion paths.
- 02
Signals that matter
Qualified discovery, comparison visibility, branded demand and assisted conversion behaviour.
- 03
Next decision
What to fix, publish or strengthen next based on the gap with the clearest commercial case.
06 / Proof before promises
Results that speak for themselves.
Selected results show the commercial work and evidence standard behind the systems we build.
more monthly organic clicks
3,760 → 15,378 clicks per month
more organic impressions
79,710 → 1.07M impressions per month
weekly active users built
0 → 430,000+
07 / Operator-led terms
AI-based leverage, with human-based accountability & judgement.
Dhanur Sehgal and Chandan Chaudhary lead the diagnosis, strategy and critical reviews. Before work begins, we put the result, baseline, evidence source, timeframe and shared responsibilities in writing.
- 01Operator-led diagnosis, strategy and critical review; no junior hand-off.✓
- 02An agreed starting point, evidence source and timeframe before execution begins.✓
- 03Scope and shared responsibilities written down before a result is judged.✓
08 / A good fit is specific
For teams ready to turn search into pipeline
This is for a B2B SaaS team with a real product, a research-led buyer journey and enough data to turn organic learning into a better commercial decision.
- 01An established product and a category buyers actively research✓
- 02Search Console, analytics or CRM access that can ground the baseline✓
- 03A team able to review positioning, expertise and conversion decisions✓
- 04A willingness to build durable authority rather than chase a ranking promise✓
Questions before we start
Before we build, let’s be clear.
01Does SEO still matter when buyers use AI answers?+
Yes. AI search still relies on the information, quality and authority systems that make a brand eligible to be found. SEO is the foundation, not a separate legacy channel.
02What do you need from our team?+
Access to the people, product context and performance data that make the baseline credible. We do the diagnostic and strategic work; the strongest decisions are made with your subject-matter and commercial input.
03How do we judge whether progress is real?+
Before work begins, we agree on the starting point, evidence source, timeframe and next decision the work should support. Activity alone is not treated as progress.
04How do you make the SEO commitment concrete?+
Before execution, we agree the result, evidence source, timeframe and shared responsibilities in writing. If we miss the agreed result by the agreed date, we refund 100% of the fees paid.
The next useful step
Find out where your SEO foundation is falling short
We'll review your technical foundation, content coverage and current organic performance as part of your benchmark.
Get your SEO benchmarkOperator-led work, a visible baseline and a defined next decision — before any engagement begins.